Philippa’s first Active PR blog

By Philippa Probert | June 2019

I thought I would use my first Active blog as a way to introduce myself as the newest member of the team. Having worked in property PR for the last (almost) 5 years, I’m very much looking forward to a … Read More

WHY DON’T YOU TAKE A DIGITAL DETOX?

By Rachael Bruce | June 2019

OFCOM research suggests, perhaps unsurprisingly, that UK adults are spending longer online and that predominantly this is via smart phones. According to their stats, we’re online via our phones more than two and a half hours a day and 35% … Read More

Has royal PR made her five minute mistake?

By Mary Anderson | May 2019

American philanthropist Warren Buffett once said ‘it takes 20 years to build a reputation and five minutes to ruin it.’ Has his fellow countrywoman, royal PR guru Sara Latham, never heard the quote? Meghan and Harry’s Head of Communications has … Read More

Ready, steady – no

By Gary Vyse | May 2019

Picture the scene – you’ve got the PR campaign ready, the branding, the artwork, the strategy, the whole campaign in place. The product? Oh, wait…. Samsung was recently left red-faced after its new ‘foldable’ device – a phone that unfurls … Read More

Notre Dame – a blaze of glory or a PR disaster?

By Mary Anderson | April 2019

The devastating blaze that left Notre Dame Cathedral in ruins caused shock and upset way beyond Paris. For hours, the entire world watched as a beautiful, centuries-old symbol of western civilisation was engulfed by flames. For many, the feelings of … Read More

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