Did high street tactical warfare hit the PR target

By Mary Anderson | April 2014

When Bristol traders deployed a tank in protest against a new parking zone which threatened their business, the city’s mayor feared a PR coup. Could a group of shop keepers pull off a stunt ‘defending their territory’ without the help … Read More

Share and share alike

By Rachael Bruce | April 2014

When it comes to audience participation we Brits were in the past more accustomed to squirming in our seats than leaping onto the stage for a moment in the spotlight. Now in the age of reality TV and social media … Read More

Why big isn’t always beautiful in the PR world

By Rose Kirkby | April 2014

It sometimes elicits surprise that Active PR’s clients include a national FTSE Top 250 housebuilder. What’s more we’ve looked after that same client, Redrow Homes, for all of our 21 year history. We’re a relatively small, north west based PR … Read More

A blog about ….the art of blogging

By Kate Logan | March 2014

I’m relatively new to the blogging scene so I thought a worthwhile exercise would be to research what makes a great blog post. A blog is generally the opinion or experiences of one person. But the subject of course needs … Read More

When focussing on yourself helps others

By Alison Lawton | March 2014

A few years ago, the word ‘selfie’ wouldn’t have been in many people’s vocabulary. Now, however, the craze for taking selfies has really taken off with even US President Barack Obama and actress and talk show host Ellen Degeneres squabbling … Read More

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