Spotlight on PR at the Brit Awards

By Mary Anderson | February 2014

Some call it ‘poacher called gamekeeper’ – the interdependent relationship between a journalist and a PR is vital but fraught with potential difficulties. This week that delicate balance was highlighted when a PR company representing MasterCard – sponsors of the … Read More

Sign of the times?

By Alison Lawton | February 2014

As a former journalist, I have to say, I am a bit of a stickler for spelling and grammar. That said, I am also aware that language evolves and grows to encompass new words and spellings, which at first may … Read More

There’s nothing like a good review!

By Kate Logan | February 2014

AS the song goes… “There’s nothing like a good review to start a day out right”. We certainly knew that feeling when we read this independent blog of housebuilders’ social media activity, which singled out one of our clients – … Read More

Finding your Voice

By Rachael Bruce | February 2014

As Albert Einstein is often quoted to have said: “If you can’t explain it simply, you don’t understand it well enough”.  This phrase was posted around the newsroom when I worked as a journalist as a reminder that everything we … Read More

Social Media – The Clue is in the Name

By Linda Bright | January 2014

EVERYONE who’s anyone has woken up to the power of social media. But some businesses are forgetting one essential element – it’s meant to be ‘social’. Social media is a two-way conversation, it’s about engaging with your audience, talking with … Read More

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